The field of marketing is exciting and constantly changing. With a minor in Marketing, you will have a wide variety of careers to choose from including the marketing of goods and/or services in the public or private sector. If you are creative and enjoy interacting with people, this minor is a valuable asset for your career. Students completing the Marketing minor must complete the following three courses and then select three additional courses.

REQUIRED MAJOR CORE

Complete the following courses.

  • - Principles of Marketing (3 s.h.)
  • - Consumer Behavior (3 s.h.) or
    • - Consumer Behavior (3 s.h.)
  • - Marketing Management (3 s.h.)

ELECTIVE(S) IN MAJOR

Complete four of the following courses.

  • - Introduction to Design (3 s.h.)
  • - Digital Photography (3 s.h.)
  • - Web Design (3 s.h.)
  • - Marketing Research (3 s.h.)
  • - International Marketing (3 s.h.)
  • - Internship (1-4 s.h.)
  • - Introduction to Social Media Management (3 s.h.)
  • - Introduction to Media and Visual Arts (3 s.h.)
  • - Social Media for Public Relations and Marketing (3 s.h.)
  • - Digital Strategy & Web Analytics (3 s.h.)
  • - Email Marketing (3 s.h.)

Next Steps

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